- Example of requirements:
， An established chemical supplier is developing a mid-term marketing plan. It requires vital information on its competitors¨ distribution and trade programs and an assessment of their strengths and weaknesses in the various markets.
- Potential benefits SMT brings:
， Client is now able to set an aggressive sales volume and revenue goals and formulate a robust marketing plan that would enhance its market share.
- Typical topics of studies:
， Profiling of selected companies in regional markets
， Competitive positions of key producers in Asia
， Target company¨s participation in application industries
， Competitors' route to market & distribution strategies
， Formulate a robust marketing plan that would enhance its market share.
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